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Dreame Technology Names Cristiano Ronaldo as new Global Ambassador

Dreame Technology Names Cristiano Ronaldo as new Global Ambassador

kate zeng|
Under the theme 'Dreame to Win,' this landmark partnership redefines high-end living through a shared pursuit of excellence, discipline, and perfection. Dreame Technology, a global leader in innovative home appliances and smart home solutions, today announced a historic global partnership with football legend Cristiano Ronaldo. This collaboration represents a definitive milestone in the company's trajectory, uniting one of the world's most disciplined athletes with a brand defined by its relentless pursuit of technological perfection and quality supremacy. This appointment represents a strategic elevation of Dreame's global brand presence, reflecting the company's current stage of international maturity. After years of rapid expansion and consistent breakthroughs in high-speed motor technology and AI-driven systems, Dreame has solidified its position as a global benchmark, now reinforced by this high-profile partnership — a logical culmination of Dreame's growth, signaling its readiness to lead the high-end home appliance market on a truly global scale. The alliance is rooted in a deep-seated alignment of values. In his respective field, Cristiano Ronaldo has become a global icon through unwavering self-discipline, perseverance, and a commitment to breaking through professional limits. These same principles form the backbone of Dreame's corporate philosophy: a focus on an enduring vision, technological leadership, and the continuous refinement of the user experience. Speaking on the partnership, Cristiano Ronaldo shared: I am always looking for partners who share my drive for excellence and my commitment to hard work. Dreame is a brand that innovates and delivers top-tier performance, making life easier and better. I am excited to join the Dreame family and support their mission to lead the global market. — Cristiano Ronaldo Dreame to Win: Redefining the Future of Smart Living Developed as the core of this partnership, 'Dreame to Win' embodies the convergence of a world-class winning mindset and advanced innovation, redefining smart living as a powerful tool to empower users in achieving excellence within their daily routines. This is more than a sponsorship; it is a powerful alliance between a technology leader and a world-class sports IP. We recognize each other's strength, vision, and long-termism. Cristiano's spirit of focus and excellence resonates deeply with our mission to lead the industry and influence the world through intelligent technology. Together, we are committed to bringing a high-quality, future-ready living experience to households globally. — Colm Chang, Global President of Dreame Through this global partnership, Dreame will integrate Ronaldo's image across its comprehensive product categories, showcasing the brand's ability to deliver a sophisticated, efficient, and high-quality lifestyle. By combining Cristiano Ronaldo's cross-cultural influence with Dreame's cutting-edge ecosystem, the collaboration will highlight how intelligent technology can empower users to "Dreame to Win" in their daily lives. The collaboration encompasses Dreame's entire intelligent ecosystem, including: Indoor & Outdoor Smart Cleaning Smart Major Appliances Personal Care Small Kitchen Appliances For more information about the partnership and Dreame's latest products, please visit Dreame Official Website.
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Localizing Global Innovation for the Middle East and Africa

Localizing Global Innovation for the Middle East and Africa

Akshay Mukund|
The hum of innovation fills modern homes as technology quietly reshapes daily life. Devices that were once tools have become companions, anticipating needs, solving hidden problems, and creating moments of ease and delight. Behind every seamless experience is a network of design, strategy, and insight that spans continents and cultures. The real art lies not in building gadgets, but in understanding people, their environments, and the subtle ways products can elevate the ordinary into the extraordinary.Johannes Mueller, Regional Director for the Middle East and Africa at Dreame Technology, brings vision and rigor to this intricate world of technology and consumer experience. He stands out for his ability to translate Dreame’s global ambition into locally relevant solution. 
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